Britain’s seaside resorts will see a boost from domestic tourism in summer 2009 as cash-strapped families spurn overseas holidays.
A survey by insurance specialists Towergate Bakers shows that an estimated 65% of Britons will opt for a cheap UK holiday over the next 12 months to beat the credit crunch.
Paul Havenhand, Towergate Bakers Insurance marketing director, said: ‘We have noticed a return to popularity of traditional UK holidays. Young parents often have nostalgic memories of their own childhood holidays and this combined with the economic downturn will create a boom in UK holidays in the year ahead.'
The survey quizzed more than 2,000 UK adults about their holiday plans for the coming year.
It found that the most popular UK holiday choices were cottage holidays (26% of respondents); UK seaside town break (23%); caravan/caravan park (20%); and camping (17%).
Caravan holidays are the top choice of UK break for couples or parents in their 30s. For the under-25 ‘festival generation’ camping is the top budget holiday, while seaside towns are most popular among 20- and 30-somethings.
People in the Midlands, ie those furthest away from the coast, are the most likely to opt for a UK seaside break.
Wednesday, October 8, 2008
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I will be staying in the UK this year. fly holidays are too much hassle, extra charges for luggage etc, queues for everything at the airport. No thanks, I will take my chances with the weather and head to Wales for a beach and mountain twin centre (Pembroke coast + brecon beacons)
ReplyDeleteBut you can't trust the weather with a UK holiday. . .
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