British Travel Tastes Survey

UK travel consumers decisons are driven by price and more will plan a UK holiday as a consequence of the so called credit crisis.

A poll of more than 2,100 respondents by travelsupermarket.com showed that for most people (77%)price was the most important factor.

Other influences on travel decisions included location and familiarity, according to travelsupermarket, which said 59% have enjoyed a holiday destination so much that they have returned.


And a survey of 2,000+ people by Towergate Bakers Insurance revealed almost half (49%) of British parents are planning to take their children on a British seaside holiday.

It said a desire for nostalgic holidays as well as the credit crunch and environmental concerns were driving the trend.

Just over a quarter (27%) were planning a caravan holiday and nearly a third (29%) were looking to book a country cottage holiday, said Towergate Bakers. A fifth (20%) said they would go camping.